Example audit — demonstration data
See how a completed second opinion reads.
This fictional report shows the structure, evidence, and decision signals you receive after an audit. It does not use your data or overwrite an existing audit.
Fictional report preview
Demonstration data only. Your audit remains private in your browser.
Performance at a glance
1.8%
CTR
$0.31
CPC
$20.58
CPA
4.29x
ROAS
1.82x
Break-even ROAS
Primary diagnosis
Overall acquisition appears profitable based on supplied economics
Reported ROAS is 4.29x versus supplied break-even ROAS of 1.82x. Reported CPA is $20.58 versus break-even CPA of $48.54. Estimated contribution after advertising is $3,859.
Supplied economics indicate positive contribution after advertising.
What the report includes
Account-level economics and profitability signals
Sequential funnel conversion rates with correct denominators
Campaign and ad-level findings when granular data is available
Evidence confidence, limitations, and recommended next actions